Minister of State for Tourism Michael Ring T.D. said that tourism in Leitrim would be a natural beneficiary if Irish people continue to take more breaks at home.
The Minister has launched Fáilte Ireland’s new home holiday campaign in Dublin – a campaign which emphasises the great variety of festivals and events taking place both in Leitrim and around the country during 2013, the year of ‘The Gathering’.
The new home holiday campaign incorporates an animated series of TV ads, radio and print promotion. The national tourism development agency also rolled out a revamped and upgraded Discover Ireland App to accompany a new initiative providing free Wi-Fi in tourist information offices around the country.
A new Spring Special Offers brochure was included in national newspapers on 16th and 17th March and is being made available in all tourist offices across the country.