Avant Money Pairc Sean Mac Diarmada no more as Leitrim GAA partnership with Avant Money comes to an end

Leitrim GAA are on the search for a new partner for the naming rights of Carrick-on-Shannon’s Pairc Sean Mac Diarmada after they announced that their six year partnership with Avant Money had come to an end.

In a joint statement released this morning (Wednesday July 16) on the Leitrim GAA website, it announced that the partnership between Leitrim GAA and Avant Money had come to an end after six years with Leitrim GAA highlighting that their partnership “went beyond signage”.

The statement, entitled “Avant Money – Marking the conclusion of a valued partnership with Leitrim GAA”, said “Avant Money era draws to a close after six years. Leitrim GAA today marks the conclusion of its naming-rights partnership with Avant Money (formerly Avantcard), first agreed in 2018 and extended through 2024. Since April, Avant Money has officially become a branch of the Bankinter Group, Spain’s fifth biggest bank that means it is now a fully licensed bank in the Irish market.

“Chairperson of Leitrim County Board Declan Bohan said “Avant Money’s backing went far beyond signage. The belief of their management in Leitrim GAA funded real improvements on and off the field. On behalf of every official, player, coach and supporter, we are hugely grateful for the benefits of the term of this partnership.  

“We wish to thank all of the various personnel with whom we have engaged over the past six years, it has been a great pleasure. We wish Avant Money the very best of good fortune in all its future business endeavours - Go raibh míle maith agaibh go léir”

Avant Money’s own statement reads: “Our six-year partnership with Leitrim GAA has been a source of immense pride and purpose. From the outset, this sponsorship was about standing alongside a community deeply rooted in passion for sport. It has been a privilege to support the county’s sporting ambitions and contribute to the growth of grassroots Gaelic games. 

“While the naming rights sponsorship has now concluded, our focus on meaningful community engagement continues through a wide range of local initiatives and charitable programmes. We thank Leitrim GAA for the memories and wish them continued success on and off the field.”

In due course, Leitrim GAA will begin a process to secure a new naming-rights partner.